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noun · A2 · often · UK/US

Positionierung

positioning

German grammar
diePositionierungf
Meaning of Positionierung

die strategische Platzierung einer Marke oder eines Angebots im Markt

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A2often

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Pronunciation
German[pozit͡si̯oˌniːʁʊŋ]
Russian transcription[pəzʲɪtsɨɐnʲɪˈrovənʲɪjə]
positioning
Positionierung - positioning
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Positionierung with Russian translation

Positionierung usage examples

🇷🇺Russian🇩🇪German

Позиционирование бренда очень чёткое.

Die Positionierung der Marke ist sehr klar.

🇷🇺Russian🇩🇪German

Для новой кампании мы меняем позиционирование.

Für die neue Kampagne ändern wir die Positionierung.

Learn by topic

Positionierung belongs to the topic "Marketing". Start with a short 7-word set so the word is easier to remember in context.

Positionierungпозиционирование
Gastгость
Begrüßungприветствие
Aussichtвид
Werkzeugинструмент
Preisцена
helfenпомогать

Positionierung synonyms

Related word breakdowns

What's the difference between Positionierung / Einordnung / Positionierung im Markt / Profilierung / Lage / Stellung

E
🇩🇪German
Einordnung

A broader term meaning classification or placing something in a category, not specifically marketing positioning.

A2Often
P
🇩🇪German
Positionierung im Markt

Very close to the primary meaning; it specifically refers to how a brand or product is placed in the market.

A2Often
P
🇩🇪German
Profilierung

Focuses on creating a distinct profile or identity, often emphasizing how a company or person stands out.

A2Often
L
🇩🇪German
Lage

Usually means physical location, situation, or condition rather than marketing positioning.

A2Very Often
S
🇩🇪German
Stellung

Can mean position, status, or standing; in business it often refers more to a company’s status than to its market image.

A2Often
P
🇩🇪German
Platzierung

Often used in marketing and sales for placement or ranking; very close to positioning, but the focus is more on placement and location.

A2Very Often
P
🇩🇪German
Position im Markt

Describes a company’s specific place or role in the market; close to positioning, but more about the current market position than the process of creating it.

A2Often
S
🇩🇪German
strategische Ausrichtung

Broader than positioning; it refers to the overall strategic direction, development path, or priorities of a company.

A2Often
S
🇩🇪German
Selbstpräsentation

Focuses on how a person or organization presents itself to others; closer to personal or public image than to a market term.

A2Often

What's the difference

Related words and lists for Positionierung

How to pronounce Positionierung and what this word means

Positionierung means positioning. This page includes translation, pronunciation, transcription, audio, usage examples and related words.

how to pronounce Positionierung

[pozit͡si̯oˌniːʁʊŋ]

Positionierung translation

positioning

Positionierung examples

Die Positionierung der Marke ist sehr klar.

Positionierung transcription

[pozit͡si̯oˌniːʁʊŋ]

Questions about this word

Positionierung meaning: what does it mean?

die strategische Platzierung einer Marke oder eines Angebots im Markt

Positionierung pronunciation: how do you pronounce it?

Positionierung is pronounced as [pozit͡si̯oˌniːʁʊŋ]. Audio is available on this page when the word has a recording.

Positionierung definition and sentence examples: how is it used in a sentence?

Die Positionierung der Marke ist sehr klar. Translation: Позиционирование бренда очень чёткое.

Is Positionierung part of Marketing vocabulary?

Yes, Positionierung (positioning) can be learned in the Marketing topic. This semantic link helps build related word lists and topic-based practice.

Is Positionierung part of Professional English vocabulary?

Yes, Positionierung (positioning) can be learned in the Professional English topic. This semantic link helps build related word lists and topic-based practice.

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